In lieu of recent brand identity work, I created something that would more closely align with how I would present a visual identity proposal, given the lessons I have learned from my dedication to understanding marketing, creative, and branding since taking on more in-house roles.
The proposal here was generated using the site goodbrief.io to generate a fictional design project to work from.
The proposal here was generated using the site goodbrief.io to generate a fictional design project to work from.
DESIGN BRIEF
Company Name:
Clear Plant Services
Company Name:
Clear Plant Services
Company Description:
We are a company that produces new ways to learn by combining peace of mind with a sense of wonder. Our main product is an app that you can use at home and that implements our cloud technology. Our target audience is parents. We want to convey a sense of innocence, while at the same time being kind.
We are a company that produces new ways to learn by combining peace of mind with a sense of wonder. Our main product is an app that you can use at home and that implements our cloud technology. Our target audience is parents. We want to convey a sense of innocence, while at the same time being kind.
Job Description:
You must create a logo using the information given in this brief. They would prefer an abstract logo mark that uses the color green. The logo will be used on the company website. Take into account the company's values and preferences, and make sure it will work for the planned use cases.
Total working time: 14 hours
. You must create a logo using the information given in this brief. They would prefer an abstract logo mark that uses the color green. The logo will be used on the company website. Take into account the company's values and preferences, and make sure it will work for the planned use cases.
Total working time: 14 hours
Note that this is a design proposal, and omits the key elements of final delivery, specifically brand guidelines and best practices.